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PM Society: Announcing the 2011 PM Society Digital Pioneers
The PM Society (Pharmaceutical Marketing Society) exists to promote pharmaceutical marketing excellence through educational events, pharmaceutical marketing training, the recognition of excellence at...
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Leading pharmaceutical company to launch Facebook game - Genetic Digital
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Boehringers Pharmaville could salve industrys bad reputation
Boehringer Ingelheim is hoping to create a new Facebook phenomenon with the development of a pharma civilization game that could give industry reputation a shot in the arm.See it on Scoop.it, via...
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Boehringer Ingelheim: Healthcare Engagement Strategy 2012 ‘Facing Customers’...
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Digital Chaos and Opportunity in Pharma (PharmaTimes’ Digital Round Table...
The words “chaos” and “opportunity” are the same in Chinese according to Michael Reilly of Triantan Solutions, one of the expert speakers at the recent PharmaTimes’ Round Table event on D...See it on...
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CASE STUDY: Boehringer Ingelheim
A couple posts ago, I discussed the dispersal of authority that’s happened because of the changed media landscape. Everyone has the power to make news now, not just reporters. I contended tha...See it...
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Digital Pharma: A Year in Digital (5/5) | InPharm
InPharm.com is a leading portal for the pharmaceutical industry, providing industry professionals with pharma news, jobs, events, and service company listings.See it on Scoop.it, via Social Health
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Seeing @JohnPugh on the trends panel...nice work! #psfknyc
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John Pugh Talks About Games in the Pharma Space
John Pugh, Head of Online Communications at Boehringer Ingelheim talks about how his company is using games to teach consumers and patients about the Pharma industry.See it on Scoop.it, via Social Health
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Game On! Using Lessons Learned from Farmville and Pokemon for Health...
John Pugh from Boehringer Ingleheim presents at e-Patient Connections...See it on Scoop.it, via Social Health
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Boehringer Ingelheim's John Pugh Gives Us His Highlights from ePatient...
John Pugh, Head of Online Communications at Boehringer Ingelheim, gives us a rundown of some of his favorite speakers and gives us the inside scoop on exciting new developments at Boehringer...
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John Pugh on Prezi
Social media evangelist at German global pharma company.See it on Scoop.it, via Social Health
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Winning the game by John Pugh on Prezi
How Boehringer Ingelheim are part of the social health revolution...See it on Scoop.it, via Social Health
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eMarketing Europe & Mobile 2012 (long) by John Pugh on Prezi
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What potential do you see for gamification in healthcare? | pharmaphorum
This is a discussion interview with Alex Butler and John Pugh on gamification in the pharmaceutical industry.See it on Scoop.it, via Social Health
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Restrictions Force Us To Be Creative - John Pugh, Boehringer Ingelheim...
Director of Digital Communications explains the importance of fun on social media to aid a corporation's reputation and outlook.See it on Scoop.it, via Social Health
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Panel: John Pugh - New Digital Frontiers for Pharma | Videum - Health in any...
Moderator: Denise Silber - Basil Strategies Alexane Gurwic - Roche John Pugh - Boehringer Ingelheim Dr Roberto Ascione - Publicis Healthware International Pablo Graiver - TrialReach Angel Gonzalez -...
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Syrum Game beta launch at London Science Museum
See the highlights from the Syrum beta launch at the Science Museum in London. For more info on Syrum, visit the official Syrum game site - http://syrum-game...See it on Scoop.it, via Social Health
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